SELF IMPROVEMENT

business development ebook
Customer thank you letters are a thing of the past right?
I mean who has the time to go to all that trouble when everything is so rush rush?
So while we constantly talk about and spend money on trying to find new customers (which is 6 times more expensive than staying in touch with current customers), we often forget that a simple thank you letter or note does wonders to secure an existing customers loyalty. business development letter
Business has been difficult to say the least lately, and yet we tend to overlook the simple courtesies that help us to stand out in our customers eyes and minds, like the simple gesture of sending a customer thank you letter.
I realize that the organizational chart for many small businesses is cluttered with the word YOU, but these are the things that will bring us the kind of customer loyalty, that seems to have fallen by the wayside with the advent of all of the new technologies, that promised to "simplify our lives".
Much like looking outside ourselves, and our businesses for the next shiny new object, we might ask why are we so opposed to looking inside ourselves, and our businesses for the simple solutions that we have complete access to, and total control over right now, without having to buy another bill of goods?
Get back in touch with your customers, send them a customer thank you letter out of the blue.
They've been there for you in the past and with proper care they'll be there for you again, as long as they know you're there for them, assure them, that it's true. business development associate