SELF IMPROVEMENT

Yellow pages ads can be a source of your prosperity if done in a right manner. Your ad remains there for 12 months and it can keep getting you business throughout the year, if your ad is more convincing than others. Make your yellow pages ad convincing by following these guidelines:
• Go for a big size ad
• Use a thick or a designer border around your ad to make it appear different from others
• Add bright colors to catch the attention instantly
• Keep your name big and your logo visible
• Use as much "white space" in your ad as you can to make it visually eye-soothing
• Give all contact details properly. Include correct phone numbers, e-mails etc. Besides all above tips, it's always better to hire a professional designer to get your ad designed. Define the Objective of your yellow pages ad
It's vital to decide your primary objective of publishing ads in a local business directory. Most businesses set the primary objective of getting calls from the prospective customers. When you are clear about your ad's designing and content, you need to consider what your customer would perceive about your business when they will see your ad. By exploring answers of these questions, you will be able to design the best ad for your business.